The best day to start the clock on Carlsbad’s potash timeline is probably July 31, 1790. That is the day that the United States Patent…

Nestled at the intersection of Fox and Canal in downtown Carlsbad, the Trinity Hotel stands as a captivating emblem of the town’s past, resurrection, and…

Dear Friends and Supporters, My name is Jonni Valdez Silva, and I am honored to serve as the Executive Director of Carlsbad MainStreet. In my…

Focus on Carlsbad Fall 2025 is now published and is being distributed! You’ll be able to find it on stands near you! Or if you…

J. S. Ward & Son, Inc. is celebrating a century of caring this year! While it has not been all unicorns and rainbows, some very…

Some say that age is just a number and that you are only as old as you feel. As I sat with Lt. Col. Clifton…

When Mr. Clyde Guy began selling cars, they looked like “a bathtub with a couple of seats and a little four-cylinder engine,” as described by…

Along with many businesses in Artesia, the Chamber of Commerce celebrates 100 years of serving its community. The City of Artesia was officially incorporated in…